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The Hot Shoe Diaries


Do you know how to light an elf or an airplane? Can you do it with small flashes? Photographer Joe McNally has and shares the secrets and the results in this unusual book on photography lighting.

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Bogen Imaging’s “The Language of One Light: Roundtable with Will Crockett” Free Webinar

Bogen WebinarBogen Imaging will be hosting a free webinar on how to create simple lighting to enhance your images, titled “The Language of One Light: Roundtable with Will Crockett”. The webinar will be lead by Will Crockett, one of the photo industry’s most respected pros on Friday, March 13th from 2-3 PM EDT.

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Phoxle SpectraSnap White Balance Filter and Flash Matching Filters Review

Phoxle makes two unique products to help you manage your white balance: SpectraSnap white balance filters and flash-matching filters. The SpectraSnap filters even come in a pocket-camera size. A variety of white balance products exist out there from ExpoDiscs to grey cards to do-it-yourself Pringles cans and gels with velcro. If you’re wondering what makes Phoxle’s offerings different or if you’re wondering, “why is this so much better than AWB?” read on. Trust me, it’s more than just saving you time in Photoshop.

Phoxle official product shots

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Sony HVL-F58AM Flash

NEW SONY α (ALPHA) FLAGSHIP FLASH UNIT EXPANDS CREATIVE POSSIBILITIES WITH QUICK SHIFT BOUNCE

Sony HVL-F58AM Flash

SAN DIEGO, Jun. 19, 2008 – Sony is expanding its a (alpha) system of accessories to include the new HVL-F58AM flash unit with exceptional features for versatile and flexible external lighting control.

Quick Shift Bounce and Expanded Versatility
This new flash features a new and innovative Quick Shift Bounce system. It offers more creative ways to achieve lighting, flash and bounce angles you may not have been able to experience before.

The flash head can pivot 90 degrees left and right on a horizontal axis in addition to the conventional up and down vertical adjustment. With this system, the camera and flash unit can keep the same orientation regardless of portrait or landscape shooting. This gives a higher degree of flexibility when arranging the direction of light.

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Omega Satter Acquires Novatron Electronics Corporation

 

OMEGA SATTER ACQUIRES NOVATRON OF DALLAS

Novatron

OmegaSatter of Hampstead, Maryland announced that effective June 1, 2008 it had acquired the assets of Novatron Electronics Corporation of Dallas, Texas, manufacturer of Novatron brand professional photographic lighting equipment.

Said Cindy Wesolowski, President of OmegaSatter, “Novatron has perfect synergy with OmegaSatter. We are a manufacturer and we market and sell our products to the same customers as Novatron. OmegaSatter has coveted a strong, high quality brand and presence in the professional photographic lighting market and Novatron is the perfect fit.” OmegaSatter is in the professional photographic lighting accessory segment with its GaryFong Inc., FlashFrame, Wein, and Polaris products. Said Wesolowski “Novatron compliments our other lighting products and provides us with a strong base”. Novatron products have been proudly manufactured in the USA for over 30 years. OmegaSatter will continue this legacy by manufacturing Novatron products in its 35,000 square foot faciility in Maryland where among other things, Omega brand Enlargers, FlashFrame Professional Flash Brackets, and Berg Color Toning Systems are made.

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Bogen Imaging Free Introductory Lighting Webinar

Bogen to Host Free Introductory Lighting Webinar

Bogen

Ramsey, N.J. (May 30, 2008)– Bogen Imaging, a leading distributor of top quality photographic support products and accessories in North America, is proud to announce a free, introductory lighting webinar titled “How to Overcome 5 Common Problems When Shooting Outdoors.” Held from 2:00 p.m. to 3:00 p.m. on June 6, 2008, this introductory course on the basics of lighting is a surefire way to get up to speed on how to capture the best images when shooting in the field.

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Photoflex StarFlash 650 Studio Light Review

Photoflex StarFlash 650 Gemini LiteDome Kit

Photoflex StarFlash 650 Gemini LiteDome Kit

The Photoflex StarFlash 650 LiteDome kit is a mid-range monolight flash kit designed for the seasoned professional and emerging photographer. The kit comes complete with 2 StarFlash 650 watt monolights, 2 medium (24″x32″) LightDome softboxes, 2 StarFlash connectors, 2 tilt swivel mounts, 2 lamp covers, 2 light stands, sync cords, and 1 large carry bag with wheels and sturdy grip handles.

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