NEW NIKON SB-900 SPEEDLIGHT ADVANCES FLASH TECHNOLOGY AT THE SPEED OF LIGHT WITH EXPANSIVE ZOOM AND INTELLIGENT FEATURES
Nikon’s Newest Flagship Speedlight Offers a Powerful Addition to the Versatile
Nikon Creative Lighting System (CLS)

MELVILLE, N.Y. (July 1, 2008) – Nikon, Inc. today introduced the SB-900 Speedlight to provide Nikon digital SLR photographers with a flash capable of a wide zoom range, increased versatility, faster recycling time, and a wealth of intelligent features to enhance the already vast functionality of the Nikon Creative Lighting System (CLS). Building on the success of the popular SB-800 Speedlight, the SB-900 provides users with extensive creative lighting possibilities with a simplified interface and the ability to stay up to date with future technologies through user-applied firmware updates.*

The SB-900 offers unprecedented zoom range coverage from 17 to 200mm, to increase flexibility in a variety of shooting conditions, while automatically adapting itself to Nikon’s FX or DX-format cameras. Additionally, light output has been increased to a maximum guide number of 48/157.5 (ISO 200, meters/feet at 35mm FX-format and Standard). Photographers can now also select from three light patterns; “Center-weighted” provides the highest guide number and is suitable for images such as portraits, where light falloff at the image edges is of less importance. “Standard” provides a familiar pattern, similar to the SB-800, and is ideal for general photography and “Even” which delivers the most consistent edge-to-edge coverage, making it ideal for situations such as group photography. Additionally, Nikon’s newest flagship Speedlight provides photographers with advanced wireless i-TTL capabilities allowing the utilization of multiple Speedlights with ease and confidence on location or in the studio.

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NEW SONY α (ALPHA) FLAGSHIP FLASH UNIT EXPANDS CREATIVE POSSIBILITIES WITH QUICK SHIFT BOUNCE

SAN DIEGO, Jun. 19, 2008 – Sony is expanding its a (alpha) system of accessories to include the new HVL-F58AM flash unit with exceptional features for versatile and flexible external lighting control.

Quick Shift Bounce and Expanded Versatility
This new flash features a new and innovative Quick Shift Bounce system. It offers more creative ways to achieve lighting, flash and bounce angles you may not have been able to experience before.

The flash head can pivot 90 degrees left and right on a horizontal axis in addition to the conventional up and down vertical adjustment. With this system, the camera and flash unit can keep the same orientation regardless of portrait or landscape shooting. This gives a higher degree of flexibility when arranging the direction of light.

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OMEGA SATTER ACQUIRES NOVATRON OF DALLAS

OmegaSatter of Hampstead, Maryland announced that effective June 1, 2008 it had acquired the assets of Novatron Electronics Corporation of Dallas, Texas, manufacturer of Novatron brand professional photographic lighting equipment.

Said Cindy Wesolowski, President of OmegaSatter, “Novatron has perfect synergy with OmegaSatter. We are a manufacturer and we market and sell our products to the same customers as Novatron. OmegaSatter has coveted a strong, high quality brand and presence in the professional photographic lighting market and Novatron is the perfect fit.” OmegaSatter is in the professional photographic lighting accessory segment with its GaryFong Inc., FlashFrame, Wein, and Polaris products. Said Wesolowski “Novatron compliments our other lighting products and provides us with a strong base”. Novatron products have been proudly manufactured in the USA for over 30 years. OmegaSatter will continue this legacy by manufacturing Novatron products in its 35,000 square foot faciility in Maryland where among other things, Omega brand Enlargers, FlashFrame Professional Flash Brackets, and Berg Color Toning Systems are made.

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Bogen to Host Free Introductory Lighting Webinar

Ramsey, N.J. (May 30, 2008)– Bogen Imaging, a leading distributor of top quality photographic support products and accessories in North America, is proud to announce a free, introductory lighting webinar titled “How to Overcome 5 Common Problems When Shooting Outdoors.” Held from 2:00 p.m. to 3:00 p.m. on June 6, 2008, this introductory course on the basics of lighting is a surefire way to get up to speed on how to capture the best images when shooting in the field.

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Manfrotto Introduces NeXt Generation Carbon Fiber Tripods
Evolution of Award-Winning X-Series Continues With New 190CXPRO3, 190CXPRO4 and 190CX3

Ramsey, NJ (March 3, 2008) – With the launch of its X-Series tripods in 2007, Manfrotto set a new standard in the professional photographic supports industry. Not only did the new X-Series boast a stylish design and industry leading performance, it represented a new facet in engineering. The Manfrotto Q90°center column system received critical acclaim and single handedly set the product offering apart from anything else in the market. Indicative of Manfrotto’s dedication to product improvement, the company is proud to announce the next chapter in the evolution of the X-Series with the introduction of a new line of carbon fiber tripods. Designed to supply shooters with an array of features geared specifically towards enhancing the imaging experience, the new carbon fiber family, dubbed “CX,” marks another milestone for Manfrotto and ushers in a new era for Manfrotto carbon fiber supports.

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2008 PMA Tradeshow
January 31 to February 2 - Las Vegas

The annual Photo Marketing Association tradeshow starts next week. PMA is the biggest camera and photography tradeshow in North America and takes place every spring. Last year there were nearly 700 exhibitors and over 20,000 attendees. It’s in Las Vegas again this year so camera company execs, PR and marketing folks, and camera shop owners and employees can get out of the office and party in Vegas for a few days.

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Photoflex StarFlash 650 Gemini LiteDome Kit

The Photoflex StarFlash 650 LiteDome kit is a mid-range monolight flash kit designed for the seasoned professional and emerging photographer. The kit comes complete with 2 StarFlash 650 watt monolights, 2 medium (24″x32″) LightDome softboxes, 2 StarFlash connectors, 2 tilt swivel mounts, 2 lamp covers, 2 light stands, sync cords, and 1 large carry bag with wheels and sturdy grip handles.

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